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West 2006-07In West’s campaign we carried out application works on a London bus. The total advertising surface was almost 100 m2. Due to the short display time of the graphic the print was made on monomeric foil. Thanks to the advanced Vutek UV II machine, the time spent on printing and application is only 30h, the remaining 12h are taken up by finish. The promotional campaign – a cycle of events under the slogans “Have a N’ICE Time!” and “Winda jedzie w górę” (“The lift goes up”) where the bus was used took place on the Polish sea-coast.
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